MarTech

Read all Marketing Technology (MarTech) related news in this category.

Ahrefs Launches Custom AI Prompt Tracking for Brand Visibility

SINGAPORE--(BUSINESS WIRE)--Ahrefs, a leading marketing platform, announced custom AI prompt tracking in Brand Radar,…

IAB Tech Lab Announces Event and Conversion API (ECAPI) For Public Comment

NEW YORK,/PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, announced the…

Bebop Launches Ready-to-Sell Leads, a New AI Standard for High-Intent Sales Opportunities

TEMPE, Ariz.,/PRNewswire/ -- Bebop (get.bebop.ai),  an AI-native and powered platform that delivers verified, high-intent…

HubSpot Marketing Hub Review: A MarTech Platform Built for B2B Growth

A single stakeholder rarely makes marketing technology decisions in B2B environments. Buying committees typically…

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